Via Academy - Beauty Studio

I created a comprehensive website for Via Academy beauty studio in Plovdiv that revolutionized how the salon manages appointments and communicates with clients.

Challenges

The beauty studio needed:

• Automated appointment booking system
• Reduced administrative work
• Improved client communication
• Professional online presence

Solution

I developed a comprehensive WordPress platform with custom functionalities:

Calendar System

• Custom developed online booking system
• Real-time availability checking
• Ability to choose specific specialist
• Integration with different service types and durations

Automatic Notifications

• SMS notifications for appointment confirmation
• Email reminders 24 hours before appointment
• SMS reminders 2 hours before appointment
• Automatic messages for cancellations or changes

Design and Functionality

• Elegant, feminine design suitable for beauty industry
• Before and after photo gallery of work
• Detailed descriptions of all offered services
• Social media integration for sharing results

Administrative Panel

• Easy appointment management from admin panel
• Daily/weekly/monthly calendar overview
• Statistics for most popular services
• Client database management

Technical Details

Custom PHP Development

• Calendar engine written from scratch
• SMS gateway integration for automatic messages
• Custom database schema for appointment management
• AJAX-based booking interface for smooth user experience

WordPress Integration

• Custom post types for services and specialists
• Custom fields for prices and durations
• Shortcodes for easy booking form insertion
• Responsive design for perfect mobile access

Results

After launching the new site, Via Academy reported dramatic improvement in work efficiency and client experience, with 100% of new clients now using the online booking system.